Wolf creek Catering company is a personalized, from-scratch catering company that sources its ingredients from around Montana. When Chef Dan Bay was looking to start his company, he came to me to get started. We worked together build a simple and fresh brand that leaned heavily on his passion for fresh, sustainable cuisine. By leaning heavily on a fresh color palette and engaging imagery, we put on display Chef Dan Bay's six-generation Montana roots.
Services Provided:
Branding Strategy Logo Design Photography Art Direction Website Design
01
Logo
The Wolf Creek logo exemplifies characteristics of sustainability, freshness, and simplicity.
02
Branding
The Wolf Creek brand relies heavily on a fresh color palette paired with engaging imagery.
03
Collateral
The Wolf Creek branding elements are exemplified in these business cards for Chef Dan Bay.
04
Color
The Wolf Creek color palette is rooted in a dark forest green, starring as the anchor of the palette. The bright orange serves as highlights and calls to action in designs, while the tan color serves as an accent.
#1F3C23
#E16F45
#ab9272
#505050
05
Typography
DM Serif is a modern serif that works great in a large format for headlines. Proxima Nova serves as a simple and legible body copy font.
DM Serif
Proxima Nova
abcdefghijklmnopqrstuvwxyz 1234567890!@#$%^&*()
abcdefghijklmnopqrstuvwxyz 1234567890!@#$%^&*()
06
Photography
The Wolf Creek brand photography is based around humble home-cooked inspired meals.
07
Website
The Wolf Creek website exemplifies the brand as a whole, with simple highlights and clear calls to action, as well as a beautiful display of photography and cuisine.